The Web Design Process
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>> The
Web Design Process
Our graphic and web design process consists of 6 basic steps:
I.
The Pre-Consultation Process
i. Understanding Your Site or Graphics'
Most Wanted Response
ii. Knowing What the Site's
or Business' Visitors Want
iii. Capturing the Intended Personality &
Style of the Site/Graphic Design
II.
Design Deposit
III.
Creating the Design Concepts
IV.
Concept Selection & Revisions
V.
Final Payment of Fees
VI.
Digital Delivery of All Files/Images
I.
The Pre-Consultation Process
The
pre-consultation
process is the most vital component
of the design process. It exists to address 3 main goals:
i. Understanding Your Project's Most Wanted Response
Having a clear understanding about what the client wants to achieve
with their project is the first step to a successful design
relationship.
This includes understanding what the client doesn't want -
such as color scheme, layout, style or any other graphic element
requirements. Sometimes understanding a client's dislikes
offers better guidance toward their final design than a rundown of
their wishes.
It's vital that we understand what you want your site or new graphics
to achieve. Do you want visitors to click through Google to your
site? Do
you want visitors to purchase your products/services? Do you
want them
to stay longer on your site? Do you want them to subscribe to
your
mailing list?
We we provide you with a design survey to help us understand the dos
and don'ts of your project so we can begin in the right direction.
Please feel free to add samples of your favorite sites,
designs, layouts, or images or even show us what you don't want
in your own design. The more specific information you
provide, the more quickly we'll arrive at your final design.
ii. Knowing What the
Site's or Business' Visitors Want
Everything about your project must either help your
visitors achieve their goals or support the project's goals without
obstructing the visitor's goals.
Why are visitors coming to your site? What problem are they
trying to solve? What information are they seeking?
What solutions can you provide to their problem(s)?
The answers to these questions will drive your design by
focusing it to enhance your most wanted response and will help us
conceptualize what will work best for your particular project.
iii. Capturing the
Intended Personality & Style of the Site/Graphic Design
Do your visitors expect a bold, bright design or is subtle
flair more your style? No matter your niche, the
design must enhance the personality of your project, not compete or
detract from it.
For example. a site about grief recovery should have a soft, warm,
welcoming feel very different from what you'd expect to see on a site
devoted to children's birthday parties or pet care.
Successfully balancing the style and personality of your project,
through use of color, layout, typography and design will provide the
optimal balance between your goals and your visitor's expectations.
II.
Design
Deposit
After the pre-consultation process has been completed and we have a
complete understanding of your project needs, a 50% deposit is
required. At this time, PayPal is our preferred payment method.
If your project is over $500, payment plans are also
available upon request.
III.
Creating
the Design Concepts
It is only after we have a thorough understanding of your project,
priorities and visitor persona that we begin to design your initial
concepts. Using the information gathered in the
pre-consultation process, we will draft 3-5 concepts for your approval
and deliver them within 3 business days for your review.
IV.
Concept
Selection & Revisions
After you have reviewed the initial concepts and given us your
feedback, we will make any necessary revisions to your chosen
concept(s) and resubmit them to you for final approval.
V.
Final
Payment of Fees
After final approval has been given on your project, payment in full
must be received to receive final copies of your designs.
Payment plans are available by request for projects over $500.
VI.
Digital Delivery of
Files/Images
Once full payment has been received, final copies of all
files/images related to your project will be released to you via email.
Alternately, files may be delivered via CD for a small
shipping fee. We can also upload and install your files
directly to your site upon request for an additional fee.